Customer Service 101: Developing a Plan
When forming your initial business strategy, it can be tempting to start from the inside and work your way out. That means developing a marketing plan, obtaining a business line of credit, recruiting...
View ArticleThe secret small business edge: customer service
We’ve all seen it go both ways – good customer service and the not-so-good. (OK, let’s call it what it is: just plain bad customer service.) Unfortunately, we’ve all had that, too. And we don’t think...
View ArticleThanking your customers: Way beyond basic
Like cursive writing, good spelling and coherent business letters, is thanking customers falling by the wayside, a lost art? The practice of thanking customers may not be gone, but it’s also not as...
View ArticleCreating the experiences your customers really want and need
We were wondering how any company, but especially small ones, really know what their customer experience is. Everyone thinks he or she knows what their customers want and need—and how their business is...
View ArticleMultichannel: The next service frontier but with a ways to go
The term multichannel is everywhere. Luckily, it’s pretty much self-explanatory: More than one, or multiple, channels. But what’s interesting is how many ways multichannel describes business functions...
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